Toyota President Reaffirms Commitment to Quality

by Toyota in the News on February 5, 2010

Toyota has long maintained its family ties, with descendants of the company’s founder holding top management positions. Shoichiro Toyoda, son of Toyota’s founder Kiichiro Toyoda, currently serves as the honorary chairman of Toyota Motor Corporation. His son Akio Toyoda just recently took the helm of the company, serving as president and CEO.

Being the grandson of the company’s founder, it seemed only a matter of time before Akio Toyoda would stand out and hold himself personally responsible for the recalls of millions of vehicles worldwide. At a news conference held Friday night in Japan, Toyoda did exactly that, and apologized on behalf of the company. [click to continue…]

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Some Toyota Dealers Resume Selling Recalled Vehicles

by Toyota in the News on February 5, 2010

Toyota dealers have reportedly resumed selling the eight models that were cited under the 2.3 million vehicle recall over sticking accelerator pedals. The cars being sold have received the additional part necessary to fix the mechanical problem that could potentially cause pedals to become stuck.

Toyota began receiving the parts and technical manuals needed to fix the recalled vehicles earlier this week. While existing customer remain the top priority, no shortages of parts have been reported and dealers are balancing the repairs of existing customers as well as those of unsold vehicles. [click to continue…]

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Toyota’s Problems Deepen, Focus Shifts To Prius

by Toyota in the News on February 4, 2010

First a mechanical defect forced Toyota to do the unthinkable and halt sales of eight of its most popular models. With a fix available to worried Toyota customers this week, Toyota seemed to be poised for a turnaround – until now. Toyota’s loved, and high-selling, 2010 Prius hybrid may be the cause of yet another potential recall.

Hundreds of complains worldwide have been mounting that concern the braking systems of the latest generation Prius. A software glitch has been identified as causing a sort of “disconnect” with the anti-lock brake (ABS) system, resulting in a one-second lag when the driver applies the brakes. [click to continue…]

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Opinion

There hasn’t been a more challenging time to be a Toyota owner or Toyota dealer in years, perhaps ever. Last week’s Toyota recall sent shock waves that have been felt throughout the world as the mighty manufacturer from Japan displayed a rare moment of vulnerability.

As a result, the best time in years to buy a Toyota is just around the corner.

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Toyota to Pay Dealers to “Earn Trust” of Consumers

by Toyota in the News on February 3, 2010

With a fix now in place for recalled Toyotas, the automaker wants ensure customers get a quick fix and with a minimal hassle. While Toyota dealerships are preparing their service departments for a flood of concerned customers, they’re also getting a helping hand from Toyota, which is providing dealers with payments as high as $75,000.

Starting Wednesday, dealers will be receiving the parts and technical manuals necessary to fix the millions of recalled vehicles. Dealers are extending service hours and adding staff to better accommodate customers. Many of Toyota’s 1,200 U.S. dealers are also adding other perks and services to keep customers satisfied, such as providing complimentary car washes.

A recall of 2.3 million vehicles in the U.S. alone concerning sticking accelerator pedals has put Toyota’s reputation for quality and safety on the line. Toyota moved quickly to halt the sales of eight popular models implicated in the recall in an attempt to reassure consumers that safety remained a top priority. Unfortunately, this has stunted income for dealers and these direct payments from Toyota are no doubt welcomed through this tumultuous period. [click to continue…]

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Sale? Nope, “No Sale”.

by Toyota in the News on January 30, 2010

Even though the news of Toyota halting sales and production on several models has been known for several days, it really hits home when you see this image. So often we see the word “SALE” glowing big and bold at car lots everywhere. To see this simple, subtle message being placed on car windshields is the perfect mixture of the irony and disappointment that has fallen upon the mighty automaker.

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Toyota Recall for Gas Pedal

by kfuruta on January 29, 2010

A major vehicle recall from one of the largest vehicle manufacturing companies in the world was announced on January 21, 2010. Toyota announced that it had recalled over 2.3 million vehicles in the United States in order to fix the accelerator pedal in each vehicle. The problem with the pedal is that it can become stuck in the down position, causing the vehicle to gain speed without prompting from the operator and causing difficulty when trying to break. This recall is not the first major recall from Toyota lately and is just one problem facing Toyota when it comes to production of their vehicles.
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Breaking: Toyota Halts Sales and Production

by Toyota in the News on January 27, 2010

Toyota has just announced that as of Tuesday night, sales of as well as production of some of its top selling products will temporarily be suspended due to safety concerns. Already many of these products have been involved in a recall regarding sticking accelerator pedals.

According to Bob Carter, Toyota Division General Manager, “This action is necessary until a remedy is finalized. We’re making every effort to address this situation for our customers as quickly as possible.” [click to continue…]

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Toyota Remains Optimistic About 2010

by Toyota in the News on January 26, 2010

Despite facing a tough year in 2009, Toyota forecasts a six percent increase in sales for 2010 as the Japanese automaker attempts to hold on to its edge against Volkswagen and General Motors as the world’s largest automaker.

One area where Toyota is predicting significant sales gains this year is in Japan, where already the latest Prius hybrid in particular has become the highest selling car of 2009. In addition, Toyota and Lexus models are expected to get a boost by a Cash for Clinkers type program launched by the government. [click to continue…]

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Toyota Hits Another Speed Bump

by Toyota in the News on January 25, 2010

2008 Toyota Sequoia

Toyota Motor Sales USA just announced yet another recall involving 2.3 million vehicles, in addition to the 4.2 million vehicles already recalled, due to sticking accelerator pedals.

In rare instances, Toyota admits that there is a risk that accelerator pedal components could become particularly depressed, completely stick, or return slowly to an idle position. These instances are not common, but Toyota is moving swiftly to quell any lingering concerns and eliminate any remaining risks concerning this issue. [click to continue…]

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