More Sophisticated 2011 Toyota RAV4 Debuts

by Toyota in the News on March 2, 2010

Toyota has been consumed by negative press lately, but that doesn’t mean their vehicles have lost their competitive edge. The Toyota RAV4 in particular has remained one of the most successful compact crossovers since its introduction in the mid 1990s and continues to dominate the segment that it helped establish.

Wanting to continue its segment leadership, Toyota recently debuted the 2011 RAV4 ahead of the 2010 Geneva Motor Show. With its freshened design, wider stance, and more luxurious accommodations, the 2011 Toyota RAV4 is more sophisticated than ever before.

Interior design has dramatically improved, with higher quality seating surfaces and even more available features, including Toyota’s Easy Flat seating system for to make loading cargo even easier. While the improvements to the 2011 RAV4 have provided a more sophisticated look and feel, it’s important to note that Toyota has retained the RAV4’s renowned practicality and functionality.

If you ask any Toyota Dealer Bloomington, they’ll tell you that the RAV4 is a solid compact crossover offering – and it truly is. But the slew of new crossovers on the market keep competition heated. Honda Ball sees the CR-V in much the same light, where it’s high-value option for consumers, but lacks the glitz of newer models coming down the pipeline, such as the Nissan Juke. That’s why any update and infusion of sophistication to the RAV4 is a welcomed addition.

The updated 2011 Toyota RAV4 will head to US showrooms later this year. Find additional photos and details below.

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